Gamification: Level Up Your User Experience

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Dates: March 29, 2011
Times: 6:00 PM - 8:00 PM
Location: Microsoft NERD - 1 Memorial Drive, 11th Floor, Cambridge, MA
Event Type: MITX Event
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Description: Speakers:

Gamification has landed a starring role in online marketer’s and investor’s vernacular, but how, when and where does one “gamify” their marketing strategies? From leader boards to badges, game incentives are creeping into a number of things we interact with on a daily basis because when games are fun and when the mechanics are appropriate, a high level of engagement is born.  Join us as we assemble some of the leading voices and thinkers responsible for leading the gamification trend to answer questions such as:

  • What’s in a game? How do you appropriately apply game mechanics to marketing strategies? 
  • What are the scenarios where gamification works?
  • What is the future of gamification?  How will it manifest itself in other ways besides just games and location services?
Registration: Deadline: March 28, 2011 at