|Dates:||February 19, 2010|
|Times:||8:00 AM - 10:00 AM|
|Location:||Hill Holliday, 53 State Street, Boston, MA|
|Event Type:||MITX Event|
Designing iPhone Apps: It's More than Just Beautiful Coding
Developing a iPhone app is more than just meticulous, accurate coding. It’s about understanding the needs of your customer and designing for them in order to create a long-term engagement with your users. Without consideration of the iPhone unique interactions and technological features, and the understanding behind how this mobile device is used, companies often spend wasted time creating an app that doesn’t get used – and therefore doesn’t generate impressions of your brand, bring in the expected amount of revenue or whatever your goal may be.
According to eMarketer, fewer than one-half of marketers created a mobile app in 2009, but most plan to build one this year, with the iPhone as the preferred platform. Before you begin, join MITX to learn how to design iPhone applications that create a richer user experience – and to understand what’s next in mobile design with the growing use of the Android.
During this MITX Design event, our panel of iPhone experts will cover:
Follow this event series on Twitter with hash-tag #MITXD
|Fees:||Members: $35 Non-members: $70|
|Registration:||Deadline: February 18, 2010 at 12:00 PM|