The Evolution of a Social Media Strategy - Sold Out
Dates: February 24, 2009
Times: 8:00 AM - 10:00 AM
Location: DLA Piper, 33 Arch St Fl 26, Boston MA
Event Type: MITX Event
Description:

**This event is sold out - If you were unable to register for this event, check out our special digital/social media event on 2/26!**

Moderator: Brian Haven

Panelists:

  • Kelly Burke - Account Director, Public Relations, Mullen
    Case Study Presentation: Gaia Online

  • Seth W. Lieberman - CEO, Pangea Media
    Case Study Presentation includes: Kohl’s Avril Lavigne Clothing line campaign, Paramount Pictures “Hotel for Dogs” movie campaign, and the Netflix partnership which has resulted in MovieNachos.com.

  • Mike Troiano, Writer of the “Scalable Intimacies” Blog (@miketrap)
    Case Study Presentation: Finale Dessert Company


"I'm scrambling to put together a cohesive plan around social media for a client who just decided to jump on the bandwagon and wants it yesterday.  I can't afford to waste time and not get it right, especially with a smaller budget and staff this year than ever before..."  ~ Anon.
 

Sound familiar?
 
You're not alone.  Whether you're just getting started or you're in the midst of a social media campaign that needs some help to get to the next level ­ there is still a lot of head scratching going on when it comes to getting results, and getting it right.
 
Join this intimate gathering for a collaborative and thought provoking discussion.  Learn from local practitioners as they share the challenges and lessons learned from past social media campaigns, how they course-corrected along the way to create a winning strategy ­ and brainstorm how you can too.
 
You can't afford to miss The Evolution of a Social Media Strategy, the first event of the MITX Social Media Series.  This event is expected to sell out, so register now!

Click here to read our Registration Policy

Fees: Members: $35 Non-members: $70
Registration: Deadline: February 23, 2009 at 12:00 PM

**This event is sold out - If you were unable to register for this event, check out our special digital/social media event on 2/26!**